Nomi Mahjong: Redefining Tradition with Tech and Affability

Combining Tradition and Technology in a Geeky Black Design

Inspired by the Nio intelligent assistant Nomi and the Nio brand color scheme, the Nomi Mahjong by Nio Life is a unique and innovative take on the traditional Chinese table game. With its affable and high-tech-ish design, this mahjong set brings together the warmth of Nomi, the AI tide brand, and the distinctive technological fashion of the traditional national treasure.

Traditional mahjong has been a beloved game in China for centuries, and the Nomi Mahjong seeks to enhance the experience by incorporating elements of technology and modern design. The design team at Nio Life drew inspiration from the Nio intelligent assistant Nomi and the brand's signature blue color scheme. The result is a visually striking mahjong set that combines tradition with a tech atmosphere.

The Nomi Mahjong features tiles that incorporate various forms of NOMI, the Nio intelligent assistant, into their design. The blue color scheme, derived from the Nio brand color, provides a high contrast visual effect against the geeky black base, creating a modern and sophisticated look. This unique combination of traditional and tech elements sets the Nomi Mahjong apart from other mahjong sets on the market.

Not only does the Nomi Mahjong stand out in terms of design, but it also excels in its craftsmanship and materials. The mahjong tiles are made from high GSM melamine, ensuring durability and a satisfying feel during gameplay. The dice are crafted from alloy, adding a touch of elegance to the set, while the chips are made from clay, providing an authentic and premium experience.

Functionality is also a key aspect of the Nomi Mahjong. The set comes with a portable storage box with a sliding lid design, allowing for quick and easy storage of the mahjong tiles. This practical feature makes it convenient for players to bring the Nomi Mahjong with them wherever they go.

The Nomi Mahjong project was initiated in June 2019 and the first light offering was made in May 2021. Throughout the design process, the team faced the challenge of aligning the design with the Nio design philosophy. By combining a sense of technological intelligence with affability, the Nomi Mahjong aims to enhance brand recognition and meet the needs of its target consumers.

The Nomi Mahjong has received recognition for its outstanding design. It was awarded the Bronze A' Design Award in the Toys, Games, and Hobby Products Design category in 2022. This prestigious award is bestowed upon designs that exhibit strong technical and creative skills, contributing to quality of life improvements and making the world a better place.

With its unique blend of tradition, technology, and affability, the Nomi Mahjong by Nio Life offers a fresh and modern take on the beloved game of mahjong. Whether you're a mahjong enthusiast or simply appreciate innovative design, the Nomi Mahjong is sure to captivate and delight.


Project Details and Credits

Project Designers: NIO Life
Image Credits: NIO Life
Project Team Members: NIO Life
Project Name: Nomi Mahjong
Project Client: NIO Life


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